In a significant move that underscores the growing intersection of sports, media, and finance, Otro Capital has announced a strategic investment of €200 million in Alpine Racing Ltd, also known as “Alpine F1”. This Formula 1 team, backed by the renowned Renault Group, is set to benefit immensely from this infusion of funds and strategic partnerships.
Star-Studded Investment Group
Today’s announcement wasn’t just about the financial investment. Otro Capital unveiled a list of top professionals from the sports industry who have joined its investment group in Alpine Racing F1. This includes:
Patrick Mahomes, the quarterback for the Kansas City Chiefs, a two-time NFL MVP, and two-time Super Bowl MVP.
Travis Kelce, also from the Kansas City Chiefs, an eight-time consecutive NFL Pro-Bowl selectee, and two-time Super Bowl champion.
Rory McIlroy, a four-time golf major championship winner.
Anthony Joshua, an Olympic boxing gold medalist.
Trent Alexander-Arnold, is a soccer player known for his time with Liverpool F.C.
Juan Mata, is a professional football player with a storied career at Manchester United and Chelsea.
These international sports figures are expected to bolster Otro Capital’s strategic partnership with Alpine F1. Their combined expertise across different areas of the sports ecosystem is anticipated to drive Alpine F1’s reach to a broader audience.
Alpine Racing: A Win-Win for All
The involvement of these new investors is not just symbolic. They are set to drive global awareness for Alpine F1. Their contributions will complement Otro Capital’s media, sponsorship, ticketing, hospitality, commercial rights management, licensing, and merchandising efforts.
Alec Scheiner from Otro Capital commented on the partnership: “We are honoured at Otro Capital to be joined by this particular group of investors. These are best-in-class investors, athletes, entertainers, and entrepreneurs, and they are all committed to elevating the Alpine F1 team.”
Athletes’ Take on the Investment
Patrick Mahomes expressed his enthusiasm, noting, “The opportunity to lead an investor group in Alpine F1 alongside Otro Capital was one I couldn’t pass up. It’s an exciting time for the sport, and I’m looking forward to being a part of its growth.”
Travis Kelce echoed similar sentiments, saying, “Our shared passion for excellence and innovation forms the cornerstone of this partnership. I look forward to this new chapter and can’t wait to see what we achieve together.”
About Otro Capital
Otro Capital is a private investment firm focusing on sports, media, gaming, and entertainment. They target under-monetized and often undervalued assets and have a history of successful partnerships in the sports ecosystem. Their collaboration with RedBird Capital has been particularly noteworthy.
For more information on Otro Capital and their endeavors, visit www.otrocapital.com.
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